🧠 Gated Niche Facebook Groups

Things I'm Reading and Selling Your Dog for Your Job?

What’s up party people! We’re back with another side hustle idea!

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1. Business idea of the Week: Gated Niche Facebook Groups

This week’s idea is all about building a community.

But don’t worry, you don’t need to have a massive following for this to work.

This week I saw a tweet about a Facebook community charging just $1 to join.

Which may seem like a bad business.

Until you realize there are over 375K members. 😳

That’s $375K from $1 fees…

On top of that, they also collect emails to upsell a $19/month subscription product.

At just a 1% conversion rate, that’s an extra $50K per month. 🤯

So how can we get in on the action?

The idea: Create a niche Facebook group and charge a minimal fee to join.

This side hustle won’t be easy but it’s an extremely valuable (and sellable) asset at scale.

Let’s start with your niche.

You’ll want a topic that provides members with value (like how to make money) and preferably something that’s trending. In the furniture example above, they provide a community that teaches you how to make money in a way that became popular in the last few years.

Niche ideas: Remote Cleaning Businesses, Section 8 Real Estate, Amazon Direct Publishing, etc.

It should also be something that you have a lot of knowledge (or interest) in since you’ll need to create most of the content.

Once you create your Facebook group, it’s time to get your first group members. (This is the hardest part.)

How are you supposed to convince people to join your “exclusive” group when you’re the only one in it?

This is your cold start problem, and I’ll tell you how I’ve solved it.

For your first 1-50 members, you’re going to do cold outreach.

This means finding people that are interested in your topic and convincing them to join.

I did this method for a Surfing FB group I’ve built with almost 700 members.

I found people selling surfboards in my area → messaged them → and asked them to join my new group. This got me to my first 50 members.

Once your Facebook group is active with new members regularly joining, the Facebook algorithm will pick it up and recommend it to others.

Organic growth babyyy.

Once you start seeing new members join on a daily basis, it’s time to make the group private and request your $1 (or $5) entry.

At this point, you can work on additional products to upsell your audience and even form an entire business selling to this audience.

One important thing: If you do this, make sure the group actually provides value.

There are tons of zombie Facebook pages out there that are ignored and inactive.

Share learnings, guides, and insights on a daily basis.

If you keep your group engaged they’re more likely to tell a friend.

And that’s a wrap!

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2. Things I’m Reading.

Is AI coming for your sales job? - The Follow Up

His Company Does $2.5m Per Employee Hauling Gravel For Uncle Sam - Sam Parr, Hampton

How to Claim Your Share of Facebook’s $725 Million Privacy Settlement - The New York Times

What is Auto-GPT and why does it matter? - Tech Crunch

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3. Would You Sell Your Dog for Your Job?

A video featuring the CEO of ClearLink leaked this week, and oh man…

This guy is under some fire.

You can watch the video here.

In the video, the CEO says “I learned from one of our leaders that in the midst of hearing this message, went out and sold their family dog, which breaks my heart…..but truly those are the sacrifices that are being made.”

I can understand the decision to require employees to return back to the office, but this is not the way to do it.

After watching this, I’m left with so many questions…

Why did they need to sell their family dog?

What department does this person work in?

How long did they have their family dog?

Did anyone let this CEO know that almost everything is recorded these days?

Let me know what you think about this video in the comments below.